Online Event – International Innovation Expert – Testing Business Ideas

Registration & Additional Information:

Wednesday 19 August 3:45pm – 5:15pm @AEST

Co-hosted with Lean Business Strategies & Agile Brisbane

Testing Business Ideas
International Innovation Expert David Bland, joining Lean Business Strategies and Brisbane Agile Meetup

Taking decisions in a highly uncertain business environment is uncomfortable and can be risky!
Efficiency seems to be the most urgent goal. Is the old tried and tested approach applicable?
Consider using experimentation to test your business ideas and take decisions based on the data that you gather.

Talk Summary
David Bland was approached by Alex Osterwalder (creator of the Business Model Canvas) to co-author a new book about ‘Testing Business Ideas’.

They had both observed a gap between sketching out an idea and finding practical ways to rapidly test it. Building on Business Model Generation, Lean Startup and Value Proposition Design books, they decided to curate a list of experiments for people who are stuck making progress on their idea.

Building on the foundation established by Joeri (Yuri) Timmermans (BIGJUMP) and John Stathakis in the joint meetup on the 23rd July, where the concepts of waste, MoSCoW and MVP were introduced, the purpose of this workshop is to demonstrate why you should test your ideas using experimentation and how you can create experiment sequences to test the desirability, viability and feasibility of your business idea.

This interactive talk David will apply the principle of “Learning whilst doing” to demonstrate the concepts of the book and facilitate an online exercise for creating your own experiment sequences.

3:45 – 4:00pm: Welcome and introductions
4:00 – 4:30pm: Why test your ideas; Advanced Business Model Generation; A Case study in rapid experimentation
4:30 – 4:45pm: Experiment sequence exercise
4:45 – 5:00pm: Q&A

Speakers BIO – David Bland, CEO and Founder of Precoil
David advises companies on how to find product-market fit using lean startup, design thinking and business model innovation. He’s the co-author of Testing Business Ideas with Alex Osterwalder. David pioneered GE FastWorks with Eric Ries (Author of ‘The Lean Startup’), advised emerging product teams at Adobe and even mentored Toyota on lean startup practices.

Before his transition into advising, David spent over 10 years of his career at technology startups. He stays connected to the startup scene through his work at Singularity University, Draper University, Backstage Capital and several other Silicon Valley accelerators.

This event is co-hosted with Lean Business Strategies and Agile Brisbane Meetup and supported by SoftEd, Australian Computer Society (ACS), Project Management Institute, PMI Queensland, River City Labs, Lean Startup Sydney Meetup, Sydney Scrum User Group and BIGJUMP – Bringing Innovation to Life