Startup Sales: Get through to Senior Management. Avoid gatekeeper rejection!
Friday 7 July 2017, 12pm – 12:45pm @River City Labs – level 3, 315 Brunswick Street, Fortitude Valley
This event will provide the tactics needed for a Startup founder to book meetings with Senior Management of large Enterprises and Government agencies.
Your relationships and networks can only take you so far… to maybe 30% of your potential market?
The presenter will share how to get past the gatekeepers, with a compelling message to set the foundation of a positive B2B relationship.
Marketing email apps don’t work on 99% of these senior managers, because everyone does this, and they have a trusty response – DELETE!
A hand-crafted message should give you a 40% success in meeting with your senior manager or someone they have delegated to meet with you.
The presenter is Paul Davies, sales mentor at RCL. He has 18 years of B2B sales experience. Paul has worked in organisations with zero marketing/branding and has signed up big-branded customers.
Paul will cover the following in this event:
- Build your Value Proposition (examples provided)
- Draft your Introduction Letter or Email (examples provided)
- Script on how to send letter to Senior Management via Gatekeeper
- Script on the phone call to schedule meeting
At this event there is no mucking around. We will get to the chase on what works, and with a little effort you can apply to your startup!
Slides of the presentation will be available 24 hour ahead of the event: bigjump.com.au/resources
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